Custom Pop-up shops
Temporary builds. Lasting impressions. Whether it's a custom pop-up shop, a shopping centre kiosk or a branded pop-up for a major activation, we bring the same precision, craftsmanship and process to every build, so it looks like you were always meant to be there.
Pop-Up Builders. Attention & Engagement. Cut From Timber & Steel.
Have you ever seen a pop-up that looked a bit rough around the edges, and didn't match the quality of the brand behind it? Did it change the way you perceived them?
Brands spend so much time and money promoting the quality of their products and services, committed to creating a certain impression. When they show up in a space that feels rushed, generic or flimsy, it undoes all of that hard work.
Every custom pop-up shop, retail kiosk and brand activation gets the same treatment as a permanent fitout. Quality materials, precise fabrication and a crafted process, because your brand deserves to show up in a space that feels completely on-brand, every time.
.jpg)
Defined by the details
Our pop-ups…
Qantas Optus Stadium
Delivered as part of a national Qantas fan engagement campaign, this activation connected cricket fans with the brand through a series of interactive experiences at Optus Stadium in Perth.
Dusk Pop-Up Stores
The Christmas trading period is one of the busiest and most important times of the year for retailers, making every store launch an opportunity to engage customers and drive sales.
UniSuper Graduation Shell - Canberra
Originally designed and fabricated by Traction Studio, the UniSuper Graduation Shell was created to provide a premium backdrop for graduation photography and celebrations at universities across Australia. Designed for repeated use across graduation ceremonies nationwide, the shell continues to support university events years after its original construction.
Umami Papi Pop-Up Activation
Launching an online brand into a physical retail environment for the first time is a significant milestone.
Fenty Beauty Markette Pop-Up
We transformed a modular structure into the Fenty Beauty Markette, delivering a custom pop-up designed to engage shoppers and celebrate the Myer launch.
Madier Fragrances Valentine's Pop-Up
Designed and built for Madier Fragrances' Valentine's Day pop-up, this custom retail display combined a branded bar cart and plinths to create an elegant customer experience.
MECCA x ELEMIS Cleansing Lab
We transformed a modular structure into the MECCA x ELEMIS Cleansing Lab, creating a premium skincare experience complete with consultation and treatment spaces.
Pandora Shine Beehive
We built the five-metre-high Pandora Shine Beehive, combining custom product displays with interactive sensory experiences to captivate shoppers.
Wotif Great Summer Escape
We transformed a modified shipping container into the Wotif Great Summer Escape, creating a multi-sensory pop-up experience that inspired Australians to plan their next holiday.
.jpg)
Hismile Styling Bar
We transformed a modular structure into Hismile's Styling Bar, featuring custom joinery, architectural fascias, branded walls and an engaging customer experience.
HOKA FlyLab
We transformed a modular structure into the HOKA FlyLab, creating an immersive brand experience for runners in the heart of Sydney.
Paradoxe by PRADA
We built a premium retail activation for Prada Paradoxe featuring two oversized illuminated fragrance bottles as the hero centrepiece.
.jpg)
Jean Paul Gaultier Pop-Up
Premium fragrance pop-up celebrating the launch of Jean Paul Gaultier's Gaultier Divine at Melbourne Central.
Pandora x Bridgerton
A retail takeover immersing customers in the worlds of Pandora and Bridgerton inside Sydney's Queen Victoria Building.
Paullie Pop-Up
We built a premium retail pop-up for Paullie at Melbourne Central, creating an inviting shopping experience during the centre's annual Beauty Weekend.
lululemon Print Shop
At the lululemon Print Shop, runners and supporters could customise their Sydney Marathon kits and create cheer signs to rally their crew.
YSL Rouge Pur Couture
A beautiful and inviting pop-up showcasing the irresistibly red and bold, Rouge Pur Couture lipstick by YSL.
.jpg)
YSL Beauty Black Opium Red x YSL RPC Lipstick
We delivered a premium YSL Beauty pop-up featuring product discovery, live engraving, makeup touchpoints and fragrance sampling.
Lancôme Rénergie HPN Activation
We built an immersive retail activation celebrating the launch of Lancôme's Rénergie HPN 300 Peptide Cream at Chadstone.
MECCA x Kérastase Gloss Absolu Bar
We delivered a premium retail pop-up for the launch of MECCA Kérastase Gloss Absolu, creating an elegant customer experience for shoppers.
MECCA DIPTYQUE Orphéon
Paris in the '60s. A jazz bar. The scent of Orphéon. A pop-up designed to transport shoppers into another world.
JD x Nike Grand Duffle
Visitors won more than 3,000 prizes from an oversized Nike duffle bag built for JD Sports' NRL Grand Final activation.
KFC Original Crispery
The Original Crispery pop-up in Sydney. A world-first pop-up complete with objects made with a realistic breaded effect, and crispy effect entry.
HOKA Cushion House
We transformed North Bondi Surf Life Saving Club into the Cushion House to launch HOKA's new Bondi 9 running shoe.
Our crafted process
Building a pop-up shop is a significant brand moment, but it doesn't have to be a stressful one. Our carefully crafted, step-by-step process (with detailed timelines, designs broken down into bite-sized pieces, to make decision making simple and easy) is designed to bring you inside the process you're usually shut out of… so instead of getting "she'll be right", you get clarity, order and reassurance… every step of the way.
Brief
It starts with your brief.
Plan
We plan it properly, so nothing gets lost in translation.
.jpg)
Production
Two things get built at this stage. The build scope and the install strategy.
.png)
Install
We arrive onsite ready to go.
Pack
When it's done, we pack it up and disappear. (until next time...)
.jpeg)
Related Services
Questions
Find answers to
common questions.
A custom pop-up shop is a temporary retail space designed and built to showcase your brand, products, and customer experience in shopping centres, events, or high-traffic locations.
Lead times vary by project scope and complexity. Most custom pop-up shops require 2–8 weeks from concept approval to installation, though we can accommodate tighter timelines where possible.
Yes. We deliver custom pop-up shops across Australia from our Sydney workshop, managing design, fabrication, logistics, and installation for clients in all major cities and regional locations.
Yes. We manage shopping centre compliance requirements, engineering certifications, and all necessary documentation to help ensure your pop-up shop meets venue and regulatory requirements.
We work with you to align your pop-up concept with your budget and timeline, then provide a quote and build strategy based on scope, materials, finishes, and site requirements.
A custom pop-up shop is designed for temporary retail activations, while a kiosk fitout is a permanent or semi-permanent retail installation built for long-term use in shopping centres.
We handle the full process: design, fabrication, delivery, on-site installation, and pack-down. You get a complete service from concept to site, and back to our workshop.
A build
process
Designed
for you
Why Choose Us?
Most people we work with find themselves managing custom builds without construction experience, and the industry expects them to figure it out as they go. Traction Studio built a different way. Our process is designed specifically for producers, brand managers and non-construction professionals, guiding you through every stage with clarity so you never feel lost or out of your depth.
Need a pop-up worthy of the brand behind it?
The next step is easy. Just bring us your brief.
